Delta announced that they’d cease offering discounts to NRA members after a boycott campaign targeted them, along with countless other firms that had any affiliation with the NRA whatsoever.
Firms that have severed their ties with the NRA have seen declines in public perception, and are vulnerable to counter-boycotts from conservatives.
Delta is reaching out to the NRA to let them know we will be ending their contract for discounted rates through our group travel program. We will be requesting that the NRA remove our information from their website.
— Delta (@Delta) February 24, 2018
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Hilariously, despite all the media attention, in Delta’s entire history, only 13 passengers have ever purchased a Delta ticket with an NRA discount. Thirteen.
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What an odd situation they were in. They’ve alienated five million NRA members over a discount that nobody bothered to use, and all they had to do was keep the discount in effect, which may as well have not existed because nobody used it. Remember, no NRA member cares that the Delta’s discount for their membership is gone. They’re simply mad that Delta is taking a political stand opposite of their own.
It wasn’t just consumers upset either. In response to Delta’s policy change, Georgia’s Lt. Governor Casey Cagle vowed to kill any tax legislation that benefits Delta unless the company changes its position and fully reinstates its relationship with National Rifle Association.
I will kill any tax legislation that benefits @Delta unless the company changes its position and fully reinstates its relationship with @NRA. Corporations cannot attack conservatives and expect us not to fight back.
— Casey Cagle (@CaseyCagle) February 26, 2018
And his state has since followed through.
According to Breitbart,
Georgia lawmakers voted Thursday to do away with a tax break for Delta Air Lines after it joined in a political boycott, severing ties with the NRA.
The tax break consisted of a $50 million jet fuel tax exemption.Fox New quoted Georgia Lt. Gov. Cagle, saying, “Businesses have every legal right to make their own decisions, but the Republican majority in our state legislature also has every right to govern guided by our principles.”
Delta attempted to quell the backlash against its decisions by saying, “Delta’s decision [to sever ties with the NRA] reflects the airline’s neutral status in the current national debate over gun control amid recent school shootings. Out of respect for our customers and employees on both sides, Delta has taken action to refrain from entering this debate and focus on its business. Delta continues to support the 2nd Amendment.”
NEW: "We are in the process of a review to end group discounts for any group of a politically divisive nature," Delta CEO Ed Bastian says following political repercussions in company's home state of Georgia for cutting ties with NRA. https://t.co/TNd3qqDCSH pic.twitter.com/5SvoY1P3sA
— ABC News (@ABC) March 2, 2018
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Wow! Did you ever get the wrong spin on this. A recent FOX poll shows that 89% of Georgians agree with Delta’s call. Casey Cagle has stepped on his dick-string. Delta is Georgia’s largest private employer. Their economic impact on Georgia is $43.5 billion. The NRA and Cagele has misread the public’s take on Parkland and gun control. Fox News poll shows 82% of Americans favor extensive background checks and 78% believe all assault rifles should be banned.
Wow! Did you ever get the wrong spin on this. A recent FOX poll shows that 89% of Georgians agree with Delta’s call. Casey Cagle has stepped on his dick-string. Delta is Georgia’s largest private employer. Their economic impact on Georgia is $43.5 billion. The NRA and Cagele has misread the public’s take on Parkland and gun control. Fox News poll shows 82% of Americans favor extensive background checks and 78% believe all assault rifles should be banned. https://news.delta.com/deltas-economic-impact-metro-atlanta-georgia
This is a disgrace. Delta and ant other company that disparages our heroic young men and women in the Armed forces deserves to go out of business. We send our young men and women, ages 17 and up to fight in foreign lands in other people’s wars with REAL assault rifles, yet when they get back they cannot buy a gun in their home land??? What the H E L L is that??
“Isn’t it rich!…..Isn’t it rare!…..We with our feet on the ground, and theirs in the air!……send in the clowns,…..the Delta clowns!…………”DON’T BOTHER, THEY’RE HERE!!! ():-)
Delta showed anti-freedom policies and I will keep my boycott on them. sorry Delta, this is war!
Nope. They, like Target, seem dedicated to appeasing a very tiny part of the population by punishing a much larger part. I suspect it will result in massive revenue loss.
IF I WAS A MAJOR STOCK HOLDER, I WOULD VOTE TO FIRE HIM.
I would love to see the CEO’s face at the next stockholder’s meeting when he’s being considered for termination.
Really happy to hear this news. Love it!! Hope the other companies that chose to have the anti-gun, anti-NRA stance loose a lot of money too.
CEO and board got to be questioned for their insanity of running off their mouths. What a way to lose millions of dollars. Unbelievable.
“We are in the process of a review to end group discounts for any group of a politically divisive nature,”…then start with Planned Parenthood and the SPLC and NAACP and and and and.
It is probably to late for a mea culpa for Delta, but it may be a good example for other companies to follow. Do not let politics get in the way of business!
“Delta continues to support the 2nd Amendment.” I call BS. If you truly support the 2nd Amendment, can I show my CCL and carry my weapon at your ticket desk? How about on your plane? Do your pilots carry a weapon onto the plane?
I know those are rhetorical questions. The federal government says I cant. But you actually don’t support the 2nd Amendment.
If a company does not FULLY and TOTALLY respect and support the US Constitution, we will not be doing any business with them. In 74 years of flying around the world a few times, we never flew Delta so I guess they will never miss us. Now we won’t even be tempted. Plus we will be certain to spread the word.
Bye-bye, Delta. You need to learn to stay out of politics.
The brainless apes at the head of Delta just need to stay away from stepping on toes. When you go as they did to please one party of folks they should know that others will jump them.
Screw you Delta and all your allies.
I stopped flying with Delta in 2012. Several major airlines are equally competitive, Delta flights were usually full, overhead baggage bins over-full, and my seat was too often by a fat person “overflowing” the seat. While other airlines may be operated by Delta, I find their accommodations for thrifty persons to be better.
Delta should have kept their cowardly mouth shut…now they can’t get the Genie back in the bottle, because they let their true feelings about the 2nd amendment constitutional right be known. Maybe they should buddy up with the NFL protesters so they can claim they have some friends.
You poor morons Liberals don’t Fly delta anyway! You last 50 million Dollars to appease Maniac Liberals
You bet. These high ideals presented by the companies just don’t get it….until it hits their pocketbook.
I think it’s time for these companies, who cave to a few, realize, that the majority will CRUSH them.