Bud Light has lost over $27 billion since teaming up with the transgender influencer Dylan Mulvaney for an ad campaign back in April. Seth Weathers, a former campaign manager for Donald Trump, has responded to this by launching the “woke-free beer” brand Ultra Right.
Now, Ultra Right has released a hilarious new parody ad that hits Bud Light right where it hurts!
🚨New ad drops today 🚨https://t.co/Kyc2YrqpTK pic.twitter.com/QuEp9AIoTQ
— SETH WEATHERS (@sethweathers) July 12, 2023
Ultra Right’s New Ad
The New York Post reported that the ad plays off the classic 1970s movie Smokey And The Bandit, which tells the story of a truck driver who transports an illegal shipment of beer across state lines.
“That’s me, Conservative Dad. You’re probably wondering how I got here,” Weathers states at the start of the ad as he hits a Bud Light with a baseball bat.
“This is an unlikely story of a fed up American who had enough of the woke beer companies and decided to do something about it,” he continues as he changes into Western gear. “I’m on a mission, and I won’t stop until all Americans have a 100% woke-free American beer company they can be proud of again.”
The ad then cuts to a character known as “woke beer Smokey,” who is attempting to stop a conservative dad who “almost destroyed one of America’s biggest woke beer companies.”
“He made a complete mockery of the woke corporation,” the highway patrolman added, clearly referencing Bud Light’s Mulvaney debacle.
Saw this on our Facebook page
— SETH WEATHERS (@sethweathers) July 11, 2023
Safest beer in town! pic.twitter.com/3f5EQ2xe68
Related: Bud Light Humiliated As It Falls Out Of Top 10 Most Popular Beers In America
‘Never Underestimate Conservative Dads’
Ultra Right is donating a portion of its proceeds to the 1776 Project, a Trump-founded committee that supports “patriotic education.” The ad ends with Weathers saying that he hopes this move will help to “overthrow the woke school board members and replace them with normal people, like us.”
“Never underestimate conservative dads on a mission,” he concluded.
The ad has quickly gone viral, garnering over 186,000 views on Twitter at the time of this writing. Check it out for yourself below!
We're not like other beer companies.
— SETH WEATHERS (@sethweathers) July 12, 2023
NEW AD: Smokey and the Conservative Dad pic.twitter.com/9BQ0p36T2M
Related: Dylan Mulvaney Flees America After Bud Light Scandal – ‘I Feel Very Safe’ Outside Of USA
Ultra Right’s Success
Ultra Right has been incredibly successful ever since it launched back in May. In its first twelve days alone, Ultra Right garnered over 10,000 customers and sold 20,000 six-packs, which run for $19.99 each.
Before launching Ultra Right, Weathers stated that companies like Anheuser-Busch are “spitting on” conservative values.
“I have kids and I don’t care what their response is, Bud Light has hired a mentally deranged freak to market perversion to little children. I have a problem with that,” Weathers told Fox News in April. “Corporations that do that should be put out of business by conservatives. They are spitting on us. We are half of America — they’re spitting on us. There has to be an alternative.”
We are just getting started. pic.twitter.com/Xf7wad1zYO
— Ultra Right Beer (@ultrarightbeer) April 26, 2023
Weathers went on to talk about the overwhelming response to Ultra Right.
“Conservatives are blowing me away with the positive response. It’s absolutely nuts,” he said. “I think we’re at 10 million views on Twitter right now for that video.… The response is even wilder than I thought it would be. The left is doing the usual thing such as sending death threats and being nasty, so that’s all I can say for their response.
“The overwhelming positive response we’re getting, it means a lot to me,” he continued. “I know a lot of people are paying a lot of shipping to get this, they’re paying more than they would to get their Bud Light. They’re doing it because they’re supporting the message we stand for and what we’re doing and that genuinely means a lot to me and everyone involved.”
Just happened across this. Can’t tell you how proud it makes me!
— SETH WEATHERS (@sethweathers) July 11, 2023
I can't tell you how happy it makes me when I'm scrolling through TikTok and come across multiple videos like this!
Conservative Dad’s Ultra Right Beer drinkers are the best kind of Americans. pic.twitter.com/XRZnvEwnQ4
Since teaming up with Mulvaney, Bud Light has learned the hard way that “go woke, go broke” is very real indeed. We love that Ultra Right is continuing to stick it to Bud Light with their new ad, and we wish the conservative beer company the best of luck in the future!
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Love it. Always liked those years of the Firebirds…looked fast even while standing still.
They only care about getting those ESG points. So those sponsors will continue to support them. I guess they didn’t figure it out. That is less than 1% of the population.
Bud has swapped sides and joined the enemy. Selling a man on a can to celebrate “girlhood” is not acceptable. We will not be bullied, nor do we accept that a man is a woman.
Duh.. I made 23.6 zillion dollars just using my computer.
You got to love it !
I’ll never forget all the many Racing Events, mainly Drag Racing, that I’ve Enjoyed with the help of Budweiser Sponsorship!
I hope that’s not too ‘Woke’ for you.
Shoot, this dumbnuts doesn’t know the difference between Drag Racing and Drag Queens!
There is a difference between Critical Thinking and Critical Race Theory, between Protect and Pervert.
Funny you mention “Drag Racing.”
Has a totally different meaning now.