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Flemington Car and Truck Country Pulls Ads Due to NFL “Take a Knee” Protests

Another advertiser is finished with the National Football League (NFL) after the ongoing kneeling controversy. Players have continued to protest the National Anthem and our police officers, even after the deadly mass shooting Sunday night in Las Vegas.

Now, Flemington Car and Truck Country – a massive car dealer in New Jersey – will pull all their ads for the remainder of the football season.

Owner Steve Kalafer said in a statement the American flag protests are disrespectful, and he will not support them with his advertising dollars anymore: “The National Football League and its owners have shown their fans and marketing partners that they do not have a comprehensive policy to ensure that players stand and show respect for America and our flag during the playing of the national anthem. We have canceled all of our NFL advertising on the Optimum and Infinity (cable) networks.”

Kalafer is also part of the Somerset Patriots’ ownership group, which is an independent professional baseball team.

Kalafer added, “As the NFL parses the important nationwide issues of ‘social justice’ and ‘freedom of speech,’ it is clear that a firm direction by them is not forthcoming.”

He also noted that his customers and employees overwhelmingly agreed that the kneeling and arm-locking was disrespectful. He said, “I’m talking to 99-percent of (my) contacts, and they agree that it’s disrespectful, it’s improper. We couldn’t support the lack of direction.”

Kalafer supports the players’ freedom of speech and believes the true blame is with the team owners, who have not taken a leadership role in responding to the players’ outrageous displays. The lack of intervention has made the situation worse.

He suggested that instead of protesting on television in front of police, veterans, and first-responders, “everyone should be involved in true social justice to make sure we’re looking at our communities and seeing how we can make them better, fairer and more equitable.”

This is a devastating financial loss for the NFL, which is already suffering from low ratings and a decision by DirecTV to refund subscription fees for the NFL Sunday Ticket package.

What do you think about this car dealership pulling their ads from all NFL games? Please leave us a comment (below) and tell us.


Thomas is a movement conservative and American patriot. He has a vigorous blue-collar, Jacksonian attitude with a skeptical eye toward pop culture and political correctness. He’s not afraid to sound the alarm about America’s rapid decline. He has worked on political campaigns for over a decade at every level of government.

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  • There's disrespecting all over the place. So why not make it a point to everyone in the USA and not just the NFL. NFL is just getting more attention because millions of people are watching. Put out a national ad for respecting the flag everywhere. I read that there are different laws in different states regarding flag usage. But I think people should be more concerned about respecting the rights of American individuals than just only respecting soley a great symbol that gave us the freedom to actually do these things. How about we make a national effort to stop Kid Rock....and manufacturers that appear to disrespect the flag. I guess we don't because they have rights tjust like everyone else. https://pbs.twimg.com/media/DMbuNzZVAAAynDC.jpg

  • GREAT NEWS for all the people who have fought and died for this Nation's Flag and Anthem and for all the police officers out there who bust their asses every day while trying to make America safe.
    Because nobody else would put up with your crap!!!

  • Good for him---thank goodness there are still patriots who will not back this anti-American stand by the NFL players and their cowardly commissioner, coaches and owners!!

  • Now it Really begins. Advertisers are beginning to pull out. GREAT!!! Start losing all those advertising dollars and at some point the owners will get the message-Disrespecting our flag and country will NOT be tolerated.

  • Now that the ratings are gone, every advertiser will be reconsidering its commitments to NFL TV coverage and rightly so. Conservative, Liberal, whatever, this is now a matter of dollars and cents. Ad time on these broadcasts are a declining commodity. The advertisers are going to ask for deep discounts or they are gonna walk. Indeed, Money Does Talk, and Bull$#!+ Does Walk. And the NFL, the owners, the coaching staffs, the front offices and most importantly the players are full of it.

  • "This is a devastating financial loss for the NFL."

    Whoever wrote this pieces is an idiot. It is a LOCAL advertiser for the Jets and Giants games. It does NOTHING to hurt the NFL, only the local companies. And even then, the loss of advertising revenue will be filled by someone else, so there is no loss.

    If people that read this site are boycotting the NFL because they THINK/FEEL the Anthem is being disrespected, then I want them to think about this.

    1. The NFL has done much more egregious things to this country by holding local governments hostage for BILLIONS of your tax dollars so they can make money for themselves. Yet, you do not boycott the NFL over this?

    2. The NFL has covered up concussion research and continues to shaft players who are suffering from CTE, as well as other life-long debilitating injuries, all incurred on behalf of your entertainment and their profits. Yet, you do not boycott the NFL over this?

    If you really want to boycotting over a peaceful protest over systemic racial discrimination and inequity, yet are willing to ignore the issues above, please sit down with your priests/ministers/rabbis, etc and have a real heart to heart conversation. Admit that the real issue is that any discussion of race makes you feel uncomfortable.

    And please don't use the tired response "but our soldiers fought and died for this flag and this is disrespect." My Grandfather served in France in WWI and spent a year in the hospital recovering from his injuries. My Father served in WWII and Korea, and was 100% disabled because of his service. My brother and I both served in Peacetime. We all served to protect all of our rights under the constitution.

    And don't think for a minute all of the casualties our have suffered in Iraq and Afghanistan were to defend our flag. You cannot be that naive.

    • I was thinking the same thing. At first I was like, who is this automobile company. Never heard of them. Huge hit my ass. This is just to get everyone thinking the same thing...if they can do it well I can cancel my NFL. Booohooo. The players aren't hurting anybody, they aren't supporting terrorists....they are peacefully making awareness of the condition of injustince our once great nation. NFL is a great American sports with players who have American rights just like us. The military didn't sacrifice for our great flag....they sacrifice for our rights. So we can have opinions and protests a song, symbol, etc.to bring awareness that we have to be united with or without a flag. Even though this article may be true, it is just another smear tactic against the NFL during this controversial time.

      • Well said. And I agree with you with how the NFL and commissioner takes advantage with their monetary power, treats players unjustly, mishandling domestic abuse cases, etc. Yeah boycott them for that.

  • Will not watch anymore NFL until the disrespect stops. Cancelled my NFL mobile subscription and asked for my money back.

  • This is about respect for our county and those that have made the supreme sacrifice. NFL players are just spoiled brats that make a lot of money. They are doing more to promote racism than any other action I have seen. Shame on them.I can only wonder how our NFL players would handle being in our military in defense of our country. Thank god for our Veterans. I will not watch NFL. I will not blame our President for the actions of those who have never served. Let them at least take responsibility for their bad behavior. Children blame others

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