I have to say I never saw this one coming and you probably didn’t either. McDonald’s is attempting to appeal to a certain brand of customer through the music it plays inside of their cafe.
It seems that there are so many McDonald’s around, you can never get rid of those who stroll through intoxicated from their previous destination. That’s where the mind control sets in. McDonald’s is starting to play classical music to calm the savage beast.
Playing the music allows a certain calmness so the drunken customers don’t get unruly and out of control. It’s true. They have tested this music theory already and it’s produced results such as acceptable behavior.
It works in the supermarket or so I learned through job orientation training. Supermarkets play their music to hep you shop for food at the pace they want you to shop. I guess we’re all lab animals.
The problem with having a ton of drunk customers is…well…they’re drunk. Drunk people aren’t exactly the most well-behaved segment of the population. Drunks get unruly if their Whoppers or McNuggets aren’t delivered promptly and they can stir up sh*t in a hurry. McDonald’s knows this, and they’ve been experimenting with covertly controlling their drunk customers by using Mozart and Bach, via Mirror:
A McDonald’s spokesperson said: “We have tested the effects of classical music in the past and played it in some of our restaurants as it encourages more acceptable behaviour.
“Typically, classical music is played from early evening onwards, and in some cases, on certain nights in a small number of restaurants.”
Glasgow was the first city reported to play classical music in a bid to calm rowdy punters.
According to Extra Crispy, the soothing classical music of Mozart triggers a release of dopamine and other stress-reducing hormones, and this causes the drunks to chill out.
Well now, McDonald’s joins the ranks of Giant Supermarket or SuperFresh supermarkets in controlling their customers through song.
Do you think this is a good idea for the company or does this seem right to you? Add your opinions below in the comment section.
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